COOKIES POLICY
Effective Date: 1st January 2022
Last Updated: 1st January 2025
Welcome to Finarb Analytics Consulting OPC Pvt. Ltd.(hereinunder referred as "Finarb", "we", "us", or "our"). This Cookie Policy explains Finarb uses cookies and similar tracking technologies on our website[https://finarbconsulting.com] (referred to as 'the website' or 'our website' hereunder) in compliance with applicable laws and regulations.
By continuing to use our website, you agree to the placement of cookies on your device unless you disable them through our cookie management tool or your browser settings.
1. What are Cookies?
Cookies are small data files/text files that are placed on your computer or mobile device when you visit a website or use any application. Cookies are widely used by website owners to make their websites work, or to work more efficiently, to provide reporting information and also to personalize user experiences.
2. Why do we use Cookies?
We use cookies for several reasons. Some cookies are required for technical reasons for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. The cookies are only used for functional and security purposes related to the operation of the platform. They ensure that users can securely access the service, interact with the platform, and receive timely support. These cookies do not collect personal information for marketing or analytics purposes.
Other cookies enable us to track and target the interests of our users to enhance the experience on our website such as letting you navigate between pages efficiently, remembering your preferences and generally improving the user experience. They can also help to ensure that the advertisements you see online are more relevant to you and your interests. In addition, cookies can help us to analyze the use of our websites and online content (analytics cookies) and they can also facilitate/track the interaction on our websites and online content with social media (e.g. links to social media sites, like buttons, etc.).
3. Cookies- Types of cookies we use
3.1 Technical / Strictly Necessary Cookies
These cookies are essential for the functionality of the website and are first party cookies. Without these cookies, the website would not be able to function properly, and users would not be able to access certain features such as information on the website. This list of such "Technical/ Strictly Necessary Cookies" is as under: -
| Cookie | Provider / Domain | Use |
|---|---|---|
| CSRF Protection Cookies | https://finarbconsulting.com or https://finarb.ai | Protects the application against Cross-Site Request Forgery (CSRF) attacks. |
3.2 Performance and Analytics Cookies
These cookies help us measure website performance and understand visitor interactions to improve user experience.
| Cookie | Provider / Domain | Use |
|---|---|---|
| _ga | https://finarbconsulting.com or https://finarb.ai | Google Analytics cookie used to distinguish users and track site usage. |
| _ga_KLZR8LNN15 | https://finarbconsulting.com or https://finarb.ai | Google Analytics cookie used for session and user behavior tracking. |
3.3 Functionality Cookies
These cookies allow the Website to remember user preferences (e.g., language, video playback settings) and provide enhanced features.
| Cookie | Provider / Domain | Use |
|---|---|---|
| PREF | https://youtube.com | Stores user preferences such as language and video settings. |
| LOGIN_INFO | https://youtube.com | Stores login-related preferences for YouTube video functionality. |
| SAPISID | https://youtube.com | Provides functionality for YouTube services. |
| HSID | https://youtube.com | Provides security and functionality for embedded YouTube videos. |
| SSID | https://youtube.com | Stores user settings for YouTube. |
| APISID | https://youtube.com | Enables YouTube video playback and related functionality. |
3.4 Targeting / Advertising Cookies
These cookies track browsing habits to deliver personalized ads and limit the number of times you see an ad.
| Cookie | Provider / Domain | Use |
|---|---|---|
| YSC | https://youtube.com | Tracks unique session ID for YouTube video views. |
| VISITOR_INFO1_LIVE | https://youtube.com | Estimates bandwidth and delivers targeted YouTube ads. |
| VISITOR_PRIVACY_METADATA | https://youtube.com | Stores user privacy settings for YouTube. |
| SID | https://youtube.com | Contains encrypted session ID for targeted advertising and security. |
| SIDCC | https://youtube.com | Security cookie for targeted advertising. |
| __Secure-3PSIDCC | https://youtube.com | Used for targeting purposes to build a profile of website visitor interests. |
| __Secure-3PSIDTS | https://youtube.com | Used for targeting and advertising. |
| __Secure-ROLLOUT_TOKEN | https://youtube.com | Used for A/B testing and personalized ad delivery. |
4. Retention/Storage Period
4.1 Session Cookies
These cookies are stored only for the duration of the session and are deleted when you close your browser.
4.2 Persistent Cookies
These cookies are stored for a short period to maintain user authentication and session integrity. Typically, these cookies are stored for up to 30-90 days or until the user logs out from the browser.
5. Your Choices regarding Cookies
As per law, you have the right to decide whether to accept or reject cookies.
5.1 Cookie Consent Management Tool
We use a Cookie Consent Management Tool that allows you to manage your cookie preferences at any time. When you first visit our Website, you will see a cookie banner that gives you the option to:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie settings
You can revisit your preferences by clicking the "Cookie Settings" link at the bottom of every page.
5.2 Managing Cookies Through Your Browser
You can also control cookies through your browser settings. Most browsers allow you to:
- See what cookies you've got and delete them
- Block third-party cookies
- Block all cookies from being set
- Delete all cookies when you close your browser
For instructions, refer to following browser links depending upon the browser you use:
6. Legal Basis for Processing
6.1 Necessary cookies are used on the basis of legitimate interests.
6.2 Non-essential cookies (e.g., analytics, advertising) are used only if you give explicit consent. You may withdraw your consent at any time using the Cookie Consent Tool.
7. Third-Party Cookies
7.1 We may use services provided by third parties that place cookies on your device. These cookies are controlled by the third parties and subject to their privacy policies.
7.2 Some cookies, web beacons and other tracking and storage technologies that we use are from third party companies (third party cookies), such as Google, Youtube, LinkedIn.
8. Updates to this Cookies Policy
We may update this Cookies Policy from time to time in order to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this Cookies Policy regularly to stay informed about our use of cookies and related technologies.
9. Contact Us
Please contact support at support@finarb.ai in case of any questions or concerns not already addressed in this Cookie Policy.
TEAM FINARB
M/s. Finarb Analytics Consulting (OPC) Private Limited
Regd. Office- 1ES4, Mani Casadona, International Financial Hub(CBD), Newtown, New Town, West Bengal 700156Contact- support@finarb.ai